Sunday, August 13, 2006

Small Business Money-making Tips of the Day

Google Adwords Tip #1 Broad Matching
If you include general keyword or keyword phrases-such as tennis shoes-in your keyword list, your ads will appear when users search for tennis and shoes, in any order, and possibly along with other terms.
Google Adwords Tip #2 Phrase Matching
If you enter your keyword in quotation marks, your ad will appear when a user searches on the phrase tennis shoes.
Google Adwords Tip #3 Exact Matching
If you surround your keywords in brackets-such as [tennis shoes]-your ads will appear when users search for the specific phrase tennis shoes, in this order, and without any other terms in the query.
Google Adwords Tip #4 Negative Keyword
If your keyword is tennis shoes and you add the negative keyword -red, your ad will not appear when a user searches on red tennis shoes.
Google Adwords Tip #5 Add Plural From to All singular keywords
Maximize the number of keyword phrases you’re bidding on. After you’re done brainstorming your keyword list, add the plural form to each and every singular keyword phrase (where it makes sense grammatically to do so).
Google Adwords Tip #6 Optimize Optimize Optimize
Include keywords in both quotes “dog house” and brackets [dog house] for all key phrases longer than one word. Use negative keywords where necessary. For example, if you’re selling dog house plans, it might make sense to include the negative keyword -free so that your ad won’t show up when someone searches for “free dog house plans”.

Michael Epstein, Small Busines Marketing Consultant MSE Marketing Systems, Sharon, MA 508.259.1987
http://msemarketingsystems.com

1 Comments:

At 3:11 AM, Anonymous Anonymous said...

Really great blog I've bookmarked it - now some really important bits of financial advice - as it is along the same lines I thought I would share this info with you.

We were paying far too much for items like kids clothes, games consoles, car insurance/home insurance/pet insurance, broadband, mobile phones and utilities/loans, best debt consolidation company etc. Then a friend of mine recommended a site called www.bargainplace.co.uk. We were able to get cheaper electricity, gas, mobile phone, broadband and loan deals at bargainplace. Thanks to my friend (and the site) I am saving something like £100 a month and can afford an extra holiday a year. Booked of course on www.bargainplace.co.uk. Thanks bargainplace ;-) !!

PS - I set up a website a couple of months ago and until recently I was getting no traffic at all. Then, I signed up to Linkreferral.com. Not only did I start getting visitors by the truck load, I also joined Affiliatewindow and am now making lots of money by partnering with companies like Argos, Next, John Lewis, Pixmania, Marks and Spencer, LX Direct, Littlewoods, Vodafone, phones4u, phones2u, Sky, NTL, Virgin Media, Talktalk, Woolworths, Empire Direct, ebay plus online gambling sites - you can make pot loads of cash.

Linkreferral.com is absolutelely free and has really helped my business take off.

PLUS!! there are opportunities to make money from Linkreferral as well - sign up for free and check out the website and email received for details

Follow these free tips and you won't go far wrong - that brand new BMW or Mercedes might just be around the corner!!

 

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